Business Idea

My business is going to be a lacrosse store with all of the good brands for lacrosse players that know what they are talking about.  For example a normal lacrosse player wouldn't want to go buy a lacrosse stick and gear and cleats from Dicks Sporting Goods because they dont have good gear there for lacrosse.  Dicks is more vague in the sporting apparel they sell, I am going to open a business just for lacrosse where athletes can buy D1 apparel and gear.  The name of my business would be "Becks" because both my dad and I nickname on the field was "Becky" so it relates to family tradition and lacrosse.